Sunday, August 17, 2008

Quarter Million Dollars Of Digital Photo Gear In A Single Photo

Excerpt from gizmodo.com:

"...the Beijing Olympics: dozens of photographers firing the most expensive digital photography gear available on the planet at full speed... How much does this all cost?

"In this image alone I can count 23 cameras. I can see loads of Canon L-Series EF and Nikkor AF-S 500mm super telephoto lenses—each around $5,800 a pop, a few 400mm, 600mm, 700mm, 800mm here and there. Let's assume a conservative average of $6,000 per telephoto lense. That's $138,000 total just on lenses. Most of them are probably using the biggest and baddest Canon and Nikon cameras, so we can assume an average $5,000 price tag per camera, which brings the grand total to about a quarter of a million dollars.

"Now, there are 1,100 accredited photographers at the Beijing Olympics, which we can assume will have more than just one set of lenses and, at least, one secondary camera, just in case the first one breaks or they want to have two different set of lenses ready to shoot at any time. A good low-estimate per photographer would be $20,000 minimum, which brings the grand total to $22 million in professional digital photography equipment at the Olympics."

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